Arnold’s Lessons for Flexing Your Own Selling Muscles
By Malcolm Fleschner
Plot Your Growth
Even from his earliest days as an amateur bodybuilder in Austria, the teenage Schwarzenegger was already planning his assault on Hollywood. Rather than merely dreaming about fame and fortune, however, Arnold carefully outlined the steps he needed to take to turn his dreams into reality.
Accept No Limitations
If Arnold had a nickel for every time someone told him, “You can’t do that,” even he couldn’t lift them all. His remarkable personal story proves that there is no substitute for an unshakable faith in your own ability to overcome obstacles.
Seek out the Best
Contrary to his action-star image as a solo flyer with no use for the opinions of others, Schwarzenegger has in fact always sought out mentors, surrounded himself with successful people and learned from other high achievers.
Remember to Stretch
Complacency is the enemy of true high achievement. Whether as a bodybuilder, businessman, actor or politician, Arnold has never been content to rest on his laurels or bask in the glow of his achievements. He has always looked for new challenges, eager to leverage today’s accomplishment to help launch tomorrow’s success.
This Time It’s Personal
Arnold understands that he is his own best advocate. Whether releasing a new movie, opening a Planet Hollywood restaurant, publishing a new book on fitness, or running for governor, Arnold has always dedicated as much personal energy to promoting his work as to the work itself.
Failure Is Not an Option
In 1993 Schwarzenegger starred in The Last Action Hero, which would prove to be the biggest box-office flop in history. You wouldn’t have known it to look at Arnold, though. He remained cheerfully upbeat and refused to listen to critics who called him washed up. The next year he bounced back with the blockbuster True Lies. Today few even remember the Last Action Hero debacle.
Use Your Personal Charisma
Now that he’s governor of California, Arnold has taken his negotiating skills to a higher level. Taking over a state that has the fifth-largest economy in the world, but that also had fallen into a morass of deficits and debts, Arnold has taken his case directly to the people. He has proven that when you want to convince someone of something, you have to use the personal approach. When California residents came home to supper one night, who was on their voice mail? Arnold, asking them to support the new fiscal plan he was proposing.
Aim High
Arnold’s entire life proves that when you aim high, you’re bound to hit a worthwhile goal.
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